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/ Documentation /Campaigns/ Email Link Actions in SureContact

Email Link Actions in SureContact

Email Link Actions lets you attach a tag, list, sequence, or workflow to any link inside a Drag & Drop email; the action runs automatically the moment a contact clicks that link. This guide walks through the complete user flow: building a campaign, attaching a Link Action to a button, sending the email, and confirming the action ran from the Automations history.

Prerequisites

Before setting up a Link Action, please ensure the following:

1. An Email Campaign in Draft

Create or open a Standard email campaign from Campaigns → Email Campaigns. Link Actions are configured while composing the email, so the campaign must be using the Drag & Drop editor.

2. A Verified Sending Domain (SMTP)

A Send From (SMTP) address must already be configured under Campaigns → SMTP, since the Subject step requires a sender before you can continue to Compose.

3. At Least One Tag, List, or Workflow to Attach

Link Actions can add a tag, add the contact to a list, enroll them in a sequence, or trigger a workflow. Have the tag or list ready beforehand, or create a new one inline while configuring the action.

How to Set Up a Link Action

Follow these steps to attach an automatic action to a link inside your email.

1. Create the Campaign

  • From Email Campaigns, click Create Campaign, give it a name, keep Campaign Type as Standard, and click Create Campaign.
email campaign creation dialog window

2. Fill in the Subject Step

  • Add the Email Subject, and confirm the Send From (SMTP), From Name and From Email fields, then click Next.
email campaign subject setup interface

3. Choose “Create a New Email” on the Compose Step

  • On the Compose step, select Create a new email to start from scratch or from a template.
email campaign creation interface on marketing platform

4. Select the Drag & Drop Editor

  • Choose Drag & Drop. Link Actions are only available in the visual, drag-and-drop editor, not in Rich Text or Custom HTML.
email marketing platform campaign compose screen

5. Select a Button or Link, and Set its Link URL

  • Click any button or text link in the email canvas to open its settings panel on the right, then enter the destination in Link URL.
email marketing template editor

6. Open Link Actions and Add an Action

  • Click the Link Actions icon next to the Link URL field to open the Link Actions panel.
email newsletter design interface (1)
  • Click Add Action, choose an action type such as Add Tag, and select or create the tag (for example, link-clicked).
newsletter template design interface
  • Click Add Action again to attach more than one action to the same link if needed.
email design interface with newsletter template

7. Choose Recipients

  • On the Recipients step, add the lists and/or tags whose contacts should receive the campaign under Include Contacts.
surecontact email campaign recipient selection dashboard

8. Review and Send

  • On the Review & Send step, check the Pre-Send Analysis panel for warnings, then click Continue Anyway (or resolve the warnings first) and send the campaign.
email campaign configuration and analysis dashboard

9. Confirm the Campaign Was Sent

  • Back on the Email Campaigns list, the campaign shows a Sent status along with live Open Rate and Click Rate once contacts interact with it.
email campaign management dashboard

10. Contact Clicks the Link

  • When a recipient opens the email and clicks the button or link, SureContact fires the configured Link Action in the background, no further action is needed from the contact.
newsletter welcome email interface

Confirming a Link Action Ran

Every Link Action execution is logged like any other automation, so you can verify it fired correctly.

11. Open Automations → History

  • Go to Automations → History to see the Execution History. Each link click appears as its own row, named Campaign [Campaign Name]: Link Clicked – [URL], with a Completed status.
execution history dashboard

12. Open the Execution Detail

  • Click a row to see its Execution Timeline. Expand the Add Tag (or other action) step to see its Status, Added At timestamp, and the exact tag name and count that were applied.
campaign email link actions execution history

That’s it! The setup is done.

Need Help?

If you need any assistance, please email [email protected], and our support team will be happy to help you.

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